PepsiCo, Inc (PEP) Fair Value & Analysis
Consumer Defensive · US · Market cap $188B
PepsiCo, Inc
PEP · US
Fair value as of: Aug 13, 2026
From 26 valuation models · updated today
Share price +3.8% over the past month.
A solid business, but screening 24% overvalued on our models.
What matters now
- The model range is unusually wide ($56.05 to $158.35). The outcome hinges heavily on assumptions, so read the point estimate with caution.
- Solid but not exceptional quality (63/100) and above fair value, neither a clear bargain nor a standout compounder.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
60‑month range $122.22 – $175.40 · fair‑value band $56.05 – $158.35 · the $140.62 price screens above the $106.91 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.
Analysis
PepsiCo, Inc (PEP) currently trades at $140.62, while our model-based Fair Value estimate is $106.91, implying the stock looks roughly 24.0% overvalued today. The Quality Score stands at 63/100 (solid quality), in the Consumer Defensive sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).
Over the trailing twelve months, PepsiCo, Inc generated revenue of $95.4B at a net margin of 9.2%. Revenue grew 8.5% year over year. It earns a return on equity of 43.9%. Net debt stands at $40.7B. Fundamentals as of Aug 13, 2026
Our scenario range runs from $56.05 (bear case) to $158.35 (bull case); at $140.62, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 16% below its 52-week high and 15% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -16% fair-value upside, at -24%, PEP screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 26 models by family
Widest divergence: Growth Earnings ($106.91) versus Asset-Based ($10.01). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 59 · Market factors (momentum, volatility) 49
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
PepsiCo, Inc. engages in the manufacture, marketing, distribution, and sale of various beverages and convenient foods worldwide. The company operates through six segments: PepsiCo Foods North America; PepsiCo Beverages North America; International Beverages Franchise; Europe, Middle East and Africa; Latin America Foods; and Asia Pacific Foods.
Full company description
PepsiCo, Inc. engages in the manufacture, marketing, distribution, and sale of various beverages and convenient foods worldwide. The company operates through six segments: PepsiCo Foods North America; PepsiCo Beverages North America; International Beverages Franchise; Europe, Middle East and Africa; Latin America Foods; and Asia Pacific Foods. It offers cereals, chips, dips, granola bars, oatmeal, pasta, rice, and syrups and mixes; refrigerated dips and spreads; beverage concentrates, fountain syrups, and finished goods; and ready-to-drink tea and coffee products. The company also provides SodaStream sparkling water makers and related products, as well as various dairy products under the Agusha, Chudo, and Domik v Derevne brands. It serves wholesale and other distributors, foodservice customers, grocery stores, drug stores, convenience stores, discount/dollar stores, mass merchandisers, membership stores, hard discounters, e-commerce retailers and authorized independent bottlers, and others through a network of direct-store-delivery, customer warehouse, and distributor networks, as well as directly to consumers through e-commerce platforms and retailers. PepsiCo, Inc. was founded in 1898 and is based in Purchase, New York.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
PepsiCo, Inc reported revenue of $93.9B in FY2025 versus $79.5B in FY2021, a compound +4.3%/yr. Reported net income was $8.2B in FY2025, compounding +2.0%/yr from FY2021.
of which total revenue +4.1 pp · buybacks/dilution +0.9 pp
Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).
PEP screens 24% overvalued. Compare with The Coca-Cola Company →
Recent news
External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.
- PepsiCo Reports on Latest ESG Performance Towards pep+ Goals
- Airbnb vs. PepsiCo: Which Stock Is a Better Buy in 2026?
- PepsiCo (PEP) Enters Fresh Meals With Its US Alvalle Gazpacho Launch
- PepsiCo Stock Has Stalled. Here Is Why the Second Half of 2026 Could Be Its Turning Point.
Peer Group
Beverages - Non-Alcoholic · 91 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Beverages - Non-Alcoholic median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Insider activity: 40/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Beverages - Non-Alcoholic stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The Coca-Cola Company KO | $86.71 | $36.57 | -58% |
| Monster Beverage Corporation MNST | $45.98 | $35.82 | -22% |
| Nongfu Spring Co 9633 | HK$42.54 | HK$30.90 | -27% |
| Coca-Cola Europacific Partners PLC CCEP | €92.10 | €70.86 | -23% |
| Keurig Dr Pepper Inc KDP | $29.56 | $30.99 | +5% |
| Coca-Cola FEMSA, S.A. KOFUBL | 180.76 MXN | 159.53 MXN | -12% |
| Coca-Cola HBC AG EEE | €54.20 | €46.77 | -14% |
| Arca Continental, S.A. AC | 198.23 MXN | 242.13 MXN | +22% |
| Varun Beverages Limited VBL | ₹438.45 | ₹187.49 | -57% |
| Eastroc Beverage (Group) Co 605499 | ¥127.90 | ¥107.57 | -16% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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