Both stocks run through our valuation models. Here is how Coca-Cola (KO) and PepsiCo (PEP) compare, as of Aug 14, 2026.
As of Aug 14, 2026, Fair Value Calculator sees PepsiCo as the less overvalued of the two: Coca-Cola trades at $87.42 versus a fair value of $36.57 (-58%), while PepsiCo trades at $141 versus $107 (-24%).
Coca-Cola
KO · USD · Consumer Staples
-58%
upside to fair value
overvalued
Price$87.42
Fair Value$36.57
Quality67/100
PepsiCo
PEP · USD · Consumer Staples
-24%
upside to fair value
overvalued
Price$141
Fair Value$107
Quality63/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Coca-ColaPepsiCo
Valuation
25.6×P/E (TTM)22.1×
7.12×P/S (TTM)1.97×
10.91×P/B9.23×
22.9×EV/EBITDA11.9×
4.15×PEG1.53×
2.4%Dividend yield4.0%
$2.06Dividend per share$5.69
Profitability
28%Net margin9%
35%Operating margin17%
43%Return on equity44%
10%Return on assets9%
Growth
12%Revenue growth (YoY)9%
3.7%Avg. growth/yr (3Y)2.8%
7.7%Avg. growth/yr (5Y)5.9%
Balance & size
1.31×Debt / equity2.07×
$351BMarket cap$188B
mixedGrowth qualityhealthy
Even match: 7 to 7 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Coca-Colaof which business quality 62 · market factors 75PepsiCoof which business quality 59 · market factors 49
ProfitabilityMargins and returns on capital today
71
69
Quality GrowthAre margins and returns improving?
59
32
CashflowEarnings quality: real cash, not paper profit
InvestmentDisciplined investing over empire-building
72
77
Low VolatilityCalm price path (market factor)
96
93
MomentumPrice trend over the last 3–12 months (market factor)
57
30
52W MomentumDistance to the 52-week high (market factor)
82
32
Net IssuanceBuybacks instead of dilution
84
85
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Coca-Cola
DCF Models$28.16
Earnings-Based$22.41
Dividend Discount$31.26
Multiples$39.24
Asset-Based$5.01
Growth DCF$11.71
Economic Profit$24.81
Growth Earnings$51.37
25 of 25 models see the stock below the current price.
PepsiCo
DCF Models$81.79
Earnings-Based$50.16
Dividend Discount$93.30
Multiples$115
Asset-Based$10.01
Growth DCF$73.16
Economic Profit$61.14
Growth Earnings$107
24 of 26 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Coca-Cola
Bear $21.38Fair Value $36.57Bull $47.76
$87.42 = current price (white tick)
PepsiCo
Bear $56.05Fair Value $107Bull $158
$141 = current price (white tick)
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Coca-Cola · Consumer Staples
Quality score67 · Top 25%
Fair value upside-58% · bottom 25%
PepsiCo · Consumer Staples
Quality score63 · above median
Fair value upside-24% · below median
Bottom line
As of Aug 14, 2026, Fair Value Calculator sees PepsiCo as the less overvalued of the two: Coca-Cola trades at $87.42 versus a fair value of $36.57 (-58%), while PepsiCo trades at $141 versus $107 (-24%).
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
