Vita Coco Company Inc (COCO) Fair Value & Analysis
Consumer Defensive · US · Market cap $4.2B · ISIN US92846Q1076
What is Vita Coco Company Inc really worth?
Vita Coco Company Inc
COCO · US
A solid business, but trading 147% above our fair value of $22.28.
Strengths
Risks
Fair value as of: Aug 19, 2026
From 26 valuation models · updated 17 days ago
Share price −14.4% over the past month.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
What matters now
- The price sits above even our optimistic bull case ($32.56). The favourable scenario is already priced in.
- Solid but not exceptional quality (62/100) and above fair value, neither a clear bargain nor a standout compounder.
- A fairly wide model range ($14.47 to $32.56) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 19, 2026.
How to read this chart
58‑month range $7.56 – $84.02 · fair‑value band $14.47 – $32.56 · the $55.08 price screens above the $22.28 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 19, 2026.
Analysis
Vita Coco Company Inc (COCO) currently trades at $55.08, while our model-based Fair Value estimate is $22.28, implying the stock looks roughly 147.2% overvalued today. The Quality Score stands at 62/100 (solid quality), in the Consumer Defensive sector. Bull case: the Growth Earnings group reads highest at a median of $26.16 per share, and 0 of the 26 models we run sit above the $55.08 price. Bear case: the Asset-Based group reads lowest at $3.89, and 26 of the 26 models stay below the price. Evidence for this calculation is high.
Over the trailing twelve months, Vita Coco Company Inc generated revenue of $659M at a net margin of 12.6%. Revenue grew 37.3% year over year. It earns a return on equity of 26.3%. The balance sheet holds a net cash position of $184M. Fundamentals as of Aug 19, 2026
Our scenario range runs from $14.47 (bear case) to $32.56 (bull case); at $55.08, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 31% below its 52-week high and 73% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at −23% fair-value upside, at −60%, COCO screens richer than that median.
Fair Value models
This estimate rests on fiscal year 2025 figures, and about 8 months have passed since. In that time the company retained roughly $0.9376 per share, which is 4.2 % of the fair value. The fair value deliberately does not add this in: the models value reported figures, not a projection.
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.
All 26 models by family
Widest divergence: Growth Earnings ($26.16) versus Dividend Discount ($1.67). Highest evidence: FCF DCF (78).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 19, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 64 · Market factors (momentum, volatility) 55
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.
About the company
The Vita Coco Company, Inc. develops, manufactures, markets, and distributes coconut water products under the Vita Coco brand name in the United States, Canada, Europe, the Middle East, Africa, and the Asia Pacific.
Full company description
The Vita Coco Company, Inc. develops, manufactures, markets, and distributes coconut water products under the Vita Coco brand name in the United States, Canada, Europe, the Middle East, Africa, and the Asia Pacific. It offers coconut water, oil, and juice products; Vita Coco Treats, a plant-based dairy alternative; Vita Coco Pressed, Vita Coco Coconut Juice, and Farmers Organic; Vita Coco Coconut MLK; and PWR LIFT, a protein-infused fitness drink. The company also supplies private label products to retailers. It distributes its products through club, food, drug, mass, convenience, e-commerce, and foodservice channels. The company was formerly known as All Market Inc. and changed its name to The Vita Coco Company, Inc. in September 2021. The Vita Coco Company, Inc. was incorporated in 2004 and is headquartered in New York, New York.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Vita Coco Company Inc reported revenue of $610M in FY2025 versus $380M in FY2021, a compound +12.6%/yr. Reported net income was $71.3M in FY2025, compounding +39.2%/yr from FY2021.
COCO screens 147% overvalued. Compare with The Coca-Cola Company →
Peer Group
Beverages - Non-Alcoholic · 87 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Beverages - Non-Alcoholic median · lower = cheaper
Strength profile in five axes (Snowflake)
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Insider activity: 40/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Beverages - Non-Alcoholic stocks, each showing price versus our Fair Value estimate (as of Aug 19, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The Coca-Cola Company KO | $89.06 | $36.57 | −59% |
| PepsiCo, Inc PEP | $139.72 | $106.91 | −23% |
| Monster Beverage Corporation MNST | $46.70 | $35.82 | −23% |
| Nongfu Spring Co 9633 | HK$42.54 | HK$30.90 | −27% |
| Coca-Cola Europacific Partners PLC CCEP | €92.10 | €70.86 | −23% |
| Keurig Dr Pepper Inc KDP | $32.18 | $30.99 | −4% |
| Coca-Cola FEMSA, S.A. KOF | $112.58 | $108.50 | −4% |
| Coca-Cola HBC AG EEE | €53.10 | €46.77 | −12% |
| Varun Beverages Limited VBL | ₹431.00 | ₹187.49 | −56% |
| Eastroc Beverage (Group) Co 605499 | ¥123.07 | ¥107.57 | −13% |
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