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Upstart Holdings (UPST) Fair Value & Analysis

Financial Services · US · Market cap $3.0B

UH Upstart Holdings logo Upstart Holdings UPST · US
Price$30.97
Fair Value$6.19
Upside-80.0%
Quality33/100
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Expensive Growth
Thin margins · 4.2% net margin
High debt · negative free cash flow
Trails peers (1/12)
Narrow moat 31/100
Evidence: High Range $4.64 – $7.74 Share as image

Fair value as of: Aug 13, 2026

From 9 valuation models · updated today

Share price −2.4% over the past month.

Below-average quality, and screening another 80% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case ($7.74). The favourable scenario is already priced in.
  • Weak quality (33/100) and above fair value at the same time, the margin of safety is missing on both counts.
  • For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.
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Price vs Fair Value (5 years)

$390.00 $12.10 Fair Value $6.19 May 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.

How to read this chart

60‑month range $12.10 – $390.00 · fair‑value band $4.64 – $7.74 · the $30.97 price screens above the $6.19 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.

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Analysis

Upstart Holdings (UPST) currently trades at $30.97, while our model-based Fair Value estimate is $6.19, implying the stock looks roughly 80.0% overvalued today. The Quality Score stands at 33/100 (below-average quality), in the Financial Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Upstart Holdings generated revenue of $1.2B at a net margin of 4.2%. Revenue grew 44.6% year over year. It earns a return on equity of 7.0%. Net debt stands at $1.2B. Fundamentals as of Aug 13, 2026

Our scenario range runs from $4.64 (bear case) to $7.74 (bull case); at $30.97, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 65% below its 52-week high and 29% above its 52-week low, currently below its 200-day average. For context, the median of 10 Financial Services peers we cover trades at -45% fair-value upside, at -80%, UPST screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Note: the current price implies far more future growth than the conservative anchors of our models allow (base growth is deliberately capped, we do not regard such extreme rates as sustainable). Our models are not designed for expectations this high; that is why the individual models scatter extremely ($1.33 to $26.56). Read the values as a conservative anchor, not as a price target.
Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Residual Income $6.58 $6.82 $7.05 76
Gordon GGM $0.7700 $1.54 $2.33 70
P/E Multiple $5.46 $7.28 $9.10 63
All 9 models by family
DCF Models
Owner Earnings $9.41 $32.32 31
Earnings-Based
Graham-Dodd $3.81 $26.56 $37.27 54
Lynch FV $13.72 $19.60 $25.48 50
Dividend Discount
Gordon GGM $0.7700 $1.54 $2.33 70
DDM Multi-Stage $0.7700 $1.33 $1.63 61
Multiples
P/E Multiple $5.46 $7.28 $9.10 63
P/B Multiple $7.14 $9.52 $11.90 55
Asset-Based
NCAV (Graham) $4.17 $5.59 $8.35 50
Economic Profit
Residual Income $6.58 $6.82 $7.05 76

Widest divergence: Earnings-Based ($19.60) versus Dividend Discount ($1.33). Highest evidence: Residual Income (76).

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Key figures & financial health

Revenue (TTM) $1.2B
Revenue growth (YoY) +44.6%
Net margin 4.2%
Return on equity 7.0%
Free cash flow −$166M FY2025
P/E ratio 75.5
More key figures
Operating margin 0.9%
EPS (TTM) $0.4100
EPS growth (YoY) +209%
Net debt $1.2B FY2025

Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 33/100

Of which business quality 33 · Market factors (momentum, volatility) 16

Profitability 35
Margins and returns on capital today
Quality Growth 92
Are margins and returns improving?
Cashflow 0
Earnings quality: real cash, not paper profit
Fin. Strength 28
Balance sheet, leverage, solvency risk
Investment 65
Disciplined investing over empire-building
Low Volatility 0
Calm price path (market factor)
Momentum 33
Price trend over the last 3–12 months (market factor)
52W Momentum 6
Distance to the 52-week high (market factor)
Net Issuance 0
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Upstart Holdings, Inc., together with its subsidiaries, operates a cloud-based artificial intelligence (AI) lending platform in the United States. The company operates through three segments: Personal Lending, Auto Lending, and Other.

Full company description

Upstart Holdings, Inc., together with its subsidiaries, operates a cloud-based artificial intelligence (AI) lending platform in the United States. The company operates through three segments: Personal Lending, Auto Lending, and Other. Its platform includes unsecured personal loans, small dollar loans, auto refinance, auto retail loans, and auto secured personal loan, and home equity lines of credit. Upstart Holdings, Inc. was founded in 2012 and is headquartered in San Mateo, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Upstart Holdings reported revenue of $1.1B in FY2025 versus $849M in FY2021, a compound +6.1%/yr. Reported net income was $53.6M in FY2025, compounding −20.7%/yr from FY2021.

Growth Quality 58/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Latest Revenue (FY 2025)
$1.1B
Latest YoY
+58.9%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+8.5%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+35.7%
Avg. growth/yr (8Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+44.3%
Revenue +6.1%/yr
FY21 $849M
FY22 $842M
FY23 $548M
FY24 $677M
FY25 $1.1B
Net income −20.7%/yr
FY21 $135M
FY22 −$109M
FY23 −$240M
FY24 −$129M
FY25 $53.6M

UPST screens 80% overvalued. Compare with Visa Inc →

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Cite: Fair Value Calculator (2026). "Upstart Holdings Fair Value". https://www.fairvalue-calculator.com/stock/UPST

Recent news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Credit Services · 334 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 34 · Bottom 25%
Fair Value upside −80% · Bottom 25%
Return on equity (TTM) 7% · Below median
Return on assets 2% · Below median
Net margin (TTM) 4% · Bottom 25%
Operating margin (TTM) 1% · Bottom 25%
Revenue growth 45% · Top 25%
Debt / equity 2.17× · Higher than median

Valuation Multiples vs Credit Services median · lower = cheaper

P/E (TTM) 75.5× · Pricier than 75% of peers
P/B 3.77× · Pricier than 75% of peers
P/S (TTM) 2.57× · Pricier than median
EV/EBITDA 41.3× · Pricier than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 32
FUTURE 100 · sector 39
PAST 28 · sector 32
HEALTH 0 · sector 58
DIVIDEND 0 · sector 49

VALUE 0: the price sits above our fair-value range.

Insider activity: 44/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Credit Services stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).

Stock Price Fair Value vs Fair Value
Visa Inc V $359.42 $198.27 -45%
Mastercard Incorporated MA $561.44 $221.87 -60%
Bajaj Finance Limited BAJFINANCE ₹1,094 ₹397.61 -64%
Shriram Finance Limited SHRIRAMFIN ₹1,117 ₹553.83 -50%
Cholamandalam Investment and Finance Company CHOLAFIN ₹1,918 ₹796.52 -58%
Tata Capital Limited TATACAP ₹367.05 ₹149.40 -59%
Power Finance Corporation PFC ₹376.50 ₹615.85 +64%
Muthoot Finance Limited MUTHOOTFIN ₹2,876 ₹3,429 +19%
Indian Railway Finance Corporation IRFC ₹88.35 ₹69.72 -21%
REC Limited RECLTD ₹346.00 ₹692.00 +100%

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Frequently asked questions

Is Upstart Holdings (UPST) overvalued or undervalued?
As of Aug 13, 2026, our model estimates a fair value of $6.19 versus a price of $30.97, about −80% (overvalued).
What is the fair value of UPST?
Our model-based fair value for Upstart Holdings is $6.19 (as of Aug 13, 2026), built from audited fundamentals. The current price is $30.97.
What is the quality score of UPST?
Upstart Holdings has a Quality Score of 33/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Upstart Holdings (UPST)?
Upstart Holdings reported trailing-twelve-month revenue of about $1.2B (latest available figure, as of Aug 13, 2026).
What is the net profit margin of UPST?
The net profit margin of Upstart Holdings is about 4.2%, meaning it keeps roughly 4.2% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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