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Trade Desk Inc (TTD) Fair Value & Analysis

Communication Services · US · Market cap $9.3B · ISIN US88339J1051

What is Trade Desk Inc really worth?

TD Trade Desk Inc logo Trade Desk Inc TTD · US
Price$15.09
Fair Value$29.07
Upside+92.6%
Quality77/100

A strong business, trading 48% below our fair value of $29.07.

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Strengths

Healthy Growth (revenue 5y +28.2 %/yr)
Solidly profitable · 14.6% net margin
Low debt · generates free cash flow
Ranks above peers (9/15)

Risks

!Moderate moat 63/100
!Weak on dividend: 10 out of 100
Evidence: High Range $21.80 – $36.52

Fair value as of: Aug 30, 2026

From 26 valuation models · updated 6 days ago

Share price −22.0% over the past month.

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

What matters now

  • The rarer combination: high quality (77/100) AND below fair value. That earns a closer look rather than a quick verdict.
  • The price is below even our cautious bear case ($21.80). The market is more pessimistic than our downside scenario.

Price vs Fair Value (5 years)

$139.51 $13.03 Fair Value $29.07 Jun 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 30, 2026.

How to read this chart

60‑month range $13.03 – $139.51 · fair‑value band $21.80 – $36.52 · the $15.09 price screens below the $29.07 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 30, 2026.

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Analysis

Trade Desk Inc (TTD) currently trades at $15.09, while our model-based Fair Value estimate is $29.07, implying the stock looks roughly 48.1% undervalued today. The Quality Score stands at 77/100 (high quality), in the Communication Services sector. Bull case: the Growth Earnings group reads highest at a median of $48.16 per share, and 21 of the 26 models we run sit above the $15.09 price. Bear case: the Asset-Based group reads lowest at $3.90, and 5 of the 26 models stay below the price. Evidence for this calculation is high.

Over the trailing twelve months, Trade Desk Inc generated revenue of $3.0B at a net margin of 14.6%. Revenue grew 11.8% year over year. It earns a return on equity of 16.7%. The balance sheet holds a net cash position of $222M. Fundamentals as of Aug 30, 2026

Our scenario range runs from $21.80 (bear case) to $36.52 (bull case); at $15.09, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The last reported earnings sit well below what analysts expect (earnings in transition, for example after write-downs or an earnings dip); whether the stock is cheap or expensive hinges on the expected recovery actually arriving. Read the fair value with that caveat. For context, the median of 10 Communication Services peers we cover trades at −21% fair-value upside, at 93%, TTD screens cheaper than that median.

Fair Value models

This estimate rests on fiscal year 2025 figures, and about 8 months have passed since. In that time the company retained roughly $0.5979 per share, which is 2.1 % of the fair value. The fair value deliberately does not add this in: the models value reported figures, not a projection.

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
FCF DCF $31.12 $47.11 $96.98 76
Growth DCF $29.31 $54.46 $94.97 75
EPV $9.44 $10.69 $11.78 74
All 26 models by family
DCF Models
FCF DCF $31.12 $47.11 $96.98 76
Owner Earnings $14.07 $29.38 $60.35 71
5Y Revenue Exit $19.89 $31.54 $55.78 70
5Y EBITDA Exit $26.41 $44.73 $80.62 72
5Y P/E Exit $26.05 $54.41 $92.71 68
10Y Revenue Exit $23.01 $44.47 $56.81 67
10Y EBITDA Exit $28.20 $58.20 $109.61 65
10Y P/E Exit $27.95 $57.44 $105.11 61
Earnings-Based
Graham-Dodd $7.06 $49.23 $69.09 63
Lynch FV $22.75 $32.51 $42.26 61
PEG = 1.0 $22.75 $32.51 $42.26 57
EPV $9.44 $10.69 $11.78 74
Dividend Discount
Gordon GGM $0.9200 $1.83 $2.77 67
DDM Multi-Stage $0.9200 $1.58 $1.93 67
Multiples
P/E Multiple $21.80 $29.07 $36.34 63
P/S Multiple $13.24 $17.65 $22.06 58
P/B Multiple $13.24 $17.65 $22.06 55
EV/EBIT $26.32 $34.60 $42.88 66
EV/EBITDA $23.77 $31.20 $38.63 67
EV/Revenue $14.04 $19.42 $24.80 54
Asset-Based
NCAV (Graham) $2.91 $3.90 $5.82 54
Growth DCF
Growth DCF $29.31 $54.46 $94.97 75
Rev-Margin DCF $21.24 $35.89 $65.74 70
Economic Profit
Residual Income $6.70 $9.30 $39.56 64
ROIC Compounder $12.26 $18.28 $21.91 72
Growth Earnings
Growth-Adj P/E $33.71 $48.16 $62.61 67

Widest divergence: Growth Earnings ($48.16) versus Dividend Discount ($1.58). Highest evidence: FCF DCF (76).

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Key figures & financial health

P/E ratio 22.4 as of Jul 16, 2026
P/S ratio 3.43 P/E × margin
EPS (TTM) $0.8800 price ÷ EPS = P/E 22.4
Dividend yield 0.5% payout 8.2%
Net margin 15.3% FY2025
Return on equity 16.7% TTM
More key figures
Profitability
Return on assets (EBIT) 5.4% avg 5y
Operating margin 9.7% TTM
Growth
Revenue (TTM) $3.0B TTM
Revenue growth (YoY) +11.8% 3y avg +22.4%
EPS growth (YoY) −20.0%
Balance sheet & cash flow
Free cash flow $796M FY2025
Net cash $222M FY2025

Figures from reported company fundamentals · as of Aug 30, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 77/100

Of which business quality 76 · Market factors (momentum, volatility) 11

Profitability 56
Margins and returns on capital today
Quality Growth 70
Are margins and returns improving?
Cashflow 94
Earnings quality: real cash, not paper profit
Fin. Strength 73
Balance sheet, leverage, solvency risk
Investment 62
Disciplined investing over empire-building
Low Volatility 31
Calm price path (market factor)
Momentum 5
Price trend over the last 3–12 months (market factor)
52W Momentum 0
Distance to the 52-week high (market factor)
Net Issuance 97
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.

About the company

The Trade Desk, Inc. operates as a technology company in the United States and internationally. The company creates, manages, and optimizes digital advertising campaigns across ad formats, channels and devices, including CTV and other video, display, audio, and native, on a multitude of devices, such televisions, streaming devices, mobile devices, computers …

Full company description

The Trade Desk, Inc. operates as a technology company in the United States and internationally. The company creates, manages, and optimizes digital advertising campaigns across ad formats, channels and devices, including CTV and other video, display, audio, and native, on a multitude of devices, such televisions, streaming devices, mobile devices, computers and digital-out-of-home devices. It provides data and other value-added services. It serves advertising agencies, advertisers, and other service providers for agencies or advertisers. The Trade Desk, Inc. was incorporated in 2009 and is headquartered in Ventura, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Trade Desk Inc reported revenue of $2.9B in FY2025 versus $1.2B in FY2021, a compound +24.7%/yr. Reported net income was $443M in FY2025, compounding +33.9%/yr from FY2021.

Growth Quality 100/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
$2.9B
Latest YoY
+18.5%
Avg. revenue growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+22.4%
Avg. revenue growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+28.2%
Avg. revenue growth/yr (11Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+46.2%
Value creation/yr (5Y) Earnings growth per share (CAGR 5 years) plus dividend yield: value created per share and year.
+27.6% (27.1 + 0.5)
Revenue +24.7%/yr
FY21 $1.2B
FY22 $1.6B
FY23 $1.9B
FY24 $2.4B
FY25 $2.9B
Net income +33.9%/yr
FY21 $138M
FY22 $53.4M
FY23 $179M
FY24 $393M
FY25 $443M
Character of growth · EPS growth decomposed (2014-2025) +35.3 % p.a.
Revenue per share +30.6 %

of which total revenue +39.6 % · buybacks/dilution −6.5 %

EBIT margin −5.1 %
Tax rate +3.9 %
Residual (interest, one-offs) +5.1 %

Annual growth per factor. These are factors, not summands: multiplied they give the EPS growth rate, added they do not quite. Start and end points are 3-year averages (details on hover).

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Cite: Fair Value Calculator (2026). "Trade Desk Inc Fair Value". https://www.fairvalue-calculator.com/stock/TTD

Recent news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Advertising Agencies · 195 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 77 · Top 25%
Fair Value upside +93% · Top 25%
Return on equity (TTM) 17% · Top 25%
Return on assets 7% · Top 25%
Net margin (TTM) 15% · Top 25%
Operating margin (TTM) 10% · Top 25%
Revenue growth 12% · Above median
Dividend yield (TTM) 0.5% · Bottom 25%
Debt / equity 0.01× · Lower than median

Valuation Multiples vs Advertising Agencies median · lower = cheaper

P/E (TTM) 22.4× · Pricier than median
P/B 3.73× · Pricier than 75% of peers
P/S (TTM) 3.12× · Pricier than 75% of peers
P/FCF 11.6× · Pricier than 75% of peers
EV/EBITDA 12.2× · Pricier than median
PEG 0.90× · Cheaper than median

Strength profile in five axes (Snowflake)

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE100 · sector 25
FUTURE59 · sector 6
PAST67 · sector 6
HEALTH99 · sector 99
DIVIDEND10 · sector 56

Insider activity: 46/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Aug 30, 2026).

Stock Price Fair Value vs Fair Value
AppLovin Corporation APP $317.76 $252.45 −21%
Publicis Groupe S.A PUB €101.65 €146.36 +44%
Omnicom Group OMC $86.09 $99.84 +16%
Focus Media Information Technology Co 002027 ¥4.97 ¥5.71 +15%
BlueFocus Intelligent Communications Group 300058 ¥13.37 ¥1.44 −89%
JCDecaux SE DEC €24.00 €20.99 −13%
WPP plc WPP $26.87 $19.05 −29%
Easy Click Worldwide Network Technology Co 301171 ¥37.40 ¥5.62 −85%
Magnite, Inc MGNI $24.53 $12.18 −50%
Affle (India) Limited AFFLE ₹1,711 ₹591.41 −65%

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Frequently asked questions

Is Trade Desk Inc (TTD) overvalued or undervalued?
As of Aug 30, 2026, our model estimates a fair value of $29.07 versus a price of $15.09, about +93% upside (undervalued).
What is the fair value of TTD?
Our model-based fair value for Trade Desk Inc is $29.07 (as of Aug 30, 2026), built from audited fundamentals. The current price: $15.09.
What is the quality score of TTD?
Trade Desk Inc has a Quality Score of 77/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Trade Desk Inc (TTD)?
Trade Desk Inc reported trailing-twelve-month revenue of about $3.0B (latest available figure, as of Aug 30, 2026).
What is the net profit margin of TTD?
The net profit margin of Trade Desk Inc is about 14.6%, meaning it keeps roughly 14.6% of revenue as net income. Based on the latest reported figures.
Does Trade Desk Inc pay a dividend?
Trade Desk Inc currently shows a dividend yield of about 0.48% relative to its recent price (as of Aug 30, 2026).
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