Publicis Groupe S.A (PUB) Fair Value & Analysis
Communication Services · FR · Market cap €21.7B
Fair value as of: Aug 13, 2026
From 26 valuation models · updated today
Share price +15.0% over the past month.
A solid business, screening 46% undervalued on our models.
What matters now
- The price is below even our cautious bear case (€109.77). The market is more pessimistic than our downside scenario.
- Solid quality (67/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
60‑month range €35.54 – €100.00 · fair‑value band €109.77 – €182.95 · the €99.98 price screens below the €146.36 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.
Analysis
Publicis Groupe S.A (PUB) currently trades at €99.98, while our model-based Fair Value estimate is €146.36, implying the stock looks roughly 46.4% undervalued today. The Quality Score stands at 67/100 (solid quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Publicis Groupe S.A generated revenue of €17.4B at a net margin of 9.5%. Revenue grew 6.4% year over year. It earns a return on equity of 15.5%. Net debt stands at €1.6B. Fundamentals as of Aug 13, 2026
Our scenario range runs from €109.77 (bear case) to €182.95 (bull case); at €99.98, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades near its 52-week high and 47% above its 52-week low, currently above its 200-day average. For context, the median of 10 Communication Services peers we cover trades at -17% fair-value upside, at 46%, PUB screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 26 models by family
Widest divergence: DCF Models (€178.72) versus Asset-Based (€28.17). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 66 · Market factors (momentum, volatility) 82
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Publicis Groupe S.A., together with its subsidiaries, provides marketing, communications, and digital business transformation services in North America, Europe, the Asia Pacific, Latin America, Africa, and the Middle East, and internationally.
Full company description
Publicis Groupe S.A., together with its subsidiaries, provides marketing, communications, and digital business transformation services in North America, Europe, the Asia Pacific, Latin America, Africa, and the Middle East, and internationally. The company offers power of one, publicis communications; publicis sapient; publicis media; publicis health; and other services. Publicis Groupe S.A. was founded in 1926 and is headquartered in Paris, France.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Publicis Groupe S.A reported revenue of €17.4B in FY2025 versus €11.7B in FY2021, a compound +10.3%/yr. Reported net income was €1.7B in FY2025, compounding +12.6%/yr from FY2021.
of which total revenue +7.0 pp · buybacks/dilution −1.2 pp
Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).
Watch PUB: get an alert when its fair value changes →
Earlier news
External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.
- Publicis Is Winning the AI Advertising Race, and Its Stock Still Looks Cheap
- Does Publicis Groupe (ENXTPA:PUB) Trade At A Discount After Raised 2026 Outlook?
- Publicis Groupe (ENXTPA:PUB) Lifted Guidance, Is The Stock Still Cheap?
Peer Group
Advertising Agencies · 199 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Advertising Agencies median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Insider activity: 35/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| AppLovin Corporation APP | $303.76 | $252.45 | -17% |
| Omnicom Group OMC | $85.51 | $99.84 | +17% |
| Focus Media Information Technology Co 002027 | ¥5.29 | ¥5.71 | +8% |
| The Trade Desk, Inc TTD | $13.49 | $29.07 | +115% |
| JCDecaux SE DEC | €24.00 | €20.99 | -13% |
| Easy Click Worldwide Network Technology Co 301171 | ¥37.40 | ¥5.62 | -85% |
| Mobvista Inc 1860 | HK$11.04 | HK$6.43 | -42% |
| Affle 3i Limited AFFLE | ₹1,643 | ₹611.48 | -63% |
| Guangdong Advertising Group 002400 | ¥7.33 | ¥1.14 | -84% |
| Zhewen Interactive Group 600986 | ¥8.24 | ¥1.47 | -82% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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