Musti Group Oyj (MUSTI) Fair Value & Analysis
Consumer Cyclical · FI · Market cap €479M · ISIN FI4000410758
What is Musti Group Oyj really worth?
Below-average quality, currently priced close to our fair value of €14.08.
Strengths
Risks
Fair value as of: Aug 21, 2026
From 14 valuation models · updated 15 days ago
Share price +2.4% over the past month.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
What matters now
- The price sits close to our fair value, market and models broadly agree here, little valuation tension.
- A fairly wide model range (€9.01 to €19.15) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 21, 2026.
How to read this chart
60‑month range €13.90 – €35.92 · fair‑value band €9.01 – €19.15 · the €14.90 price screens above the €14.08 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 21, 2026.
Analysis
Musti Group Oyj (MUSTI) currently trades at €14.90, while our model-based Fair Value estimate is €14.08, implying the stock looks roughly 5.8% fairly valued today. The Quality Score stands at 47/100 (below-average quality), in the Consumer Cyclical sector. Bull case: the DCF Models group reads highest at a median of €10.05 per share, and 5 of the 14 models we run sit above the €14.90 price. Bear case: the Multiples group reads lowest at €1.71, and 9 of the 14 models stay below the price. Evidence for this calculation is medium.
Over the trailing twelve months, Musti Group Oyj generated revenue of €528M at a net margin of −0.8%. Revenue grew 15.6% year over year. It earns a return on equity of −2.4%. Net debt stands at €207M. Fundamentals as of Aug 21, 2026
Our scenario range runs from €9.01 (bear case) to €19.15 (bull case); at €14.90, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 29% below its 52-week high, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at −11% fair-value upside, at −6%, MUSTI screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.
All 14 models by family
Widest divergence: DCF Models (€10.05) versus Dividend Discount (€0.0100). Highest evidence: FCF DCF (77).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 21, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 47 · Market factors (momentum, volatility) 40
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.
About the company
Musti Group Oyj, together with its subsidiaries, operates as a pet care specialist in Finland, Sweden, Norway, Portugal, and Baltics. The company offers pet products; and provides veterinary, welfare, and trimming services.
Full company description
Musti Group Oyj, together with its subsidiaries, operates as a pet care specialist in Finland, Sweden, Norway, Portugal, and Baltics. The company offers pet products; and provides veterinary, welfare, and trimming services. It sells its products under the Musti ja Mirri, Arken Zoo, Musti Norge, Pet City, Peten Koiratarvike, VetZoo, and ZU brand names through stores and online. The company was founded in 1988 and is headquartered in Helsinki, Finland. Musti Group Oyj operates as a subsidiary of Sonae, SGPS, S.A.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Musti Group Oyj reported revenue of €509M in FY2025 versus €341M in FY2021, a compound +10.5%/yr. Reported net income was −€3.7M in FY2025.
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Peer Group
Personal Services · 39 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Personal Services median · lower = cheaper
Strength profile in five axes (Snowflake)
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Insider activity: 45/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Personal Services stocks, each showing price versus our Fair Value estimate (as of Aug 21, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Rollins, Inc ROL | $35.94 | $21.11 | −41% |
| Service Corporation SCI | $81.43 | $38.27 | −53% |
| Frontdoor, Inc FTDR | $82.59 | $73.81 | −11% |
| H&R Block, Inc HRB | $52.67 | $78.30 | +49% |
| Bright Horizons Family Solutions Inc BFAM | $70.29 | $62.41 | −11% |
| Fu Shou Yuan International Group 1448 | HK$2.64 | HK$4.22 | +60% |
| CEWE Stiftung & Co CWC | €96.00 | €157.28 | +64% |
| Lungyen Life Service Corporation 5530 | 51.20 TWD | 31.33 TWD | −39% |
| Carriage Services, Inc CSV | $34.26 | $27.81 | −19% |
| Propel Funeral Partners Limited PFP | A$3.28 | A$3.25 | −1% |
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