Hyatt Hotels Corporation (H) Fair Value & Analysis
Consumer Cyclical · US · Market cap $17.9B
Fair value as of: Aug 13, 2026
From 16 valuation models · updated today
Fair value updated Aug 13, 2026, revised from $47.69 to $84.20 (+76.6%) since Jul 15, 2026. Share price −5.2% over the past month.
Below-average quality, and screening another 53% overvalued on our models.
What matters now
- The price sits above even our optimistic bull case ($162.29). The favourable scenario is already priced in.
- The model range is unusually wide ($16.85 to $162.29). The outcome hinges heavily on assumptions, so read the point estimate with caution.
- Solid but not exceptional quality (47/100) and above fair value, neither a clear bargain nor a standout compounder.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
60‑month range $68.40 – $202.09 · fair‑value band $16.85 – $162.29 · the $179.85 price screens above the $84.20 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.
Analysis
Hyatt Hotels Corporation (H) currently trades at $179.85, while our model-based Fair Value estimate is $84.20, implying the stock looks roughly 53.2% overvalued today. The Quality Score stands at 47/100 (below-average quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: medium).
Over the trailing twelve months, Hyatt Hotels Corporation generated revenue of $3.4B at a net margin of -1.0%. Revenue declined 3.5% year over year. It earns a return on equity of -0.9%. Net debt stands at $4.0B. Fundamentals as of Aug 13, 2026
Our scenario range runs from $16.85 (bear case) to $162.29 (bull case); at $179.85, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 5% below its 52-week high and 41% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -47% fair-value upside, at -53%, H screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 16 models by family
Widest divergence: Multiples ($69.26) versus Growth DCF ($3.69). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 43 · Market factors (momentum, volatility) 57
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Hyatt Hotels Corporation operates as a hospitality company in the United States and internationally. It operates through Management and Franchising, Owned and Leased, and Distribution segments.
Full company description
Hyatt Hotels Corporation operates as a hospitality company in the United States and internationally. It operates through Management and Franchising, Owned and Leased, and Distribution segments. The company develops, owns, operates, manages, franchises, leases, and licenses a portfolio of properties, consisting of full-service hotels and resorts, select service hotels, and other properties, including timeshare, fractional, and other forms of residential and vacation units. It operates its properties under the Park Hyatt, Alila, Miraval, Impression by Secrets, The Unbound Collection by Hyatt, Andaz, Thompson Hotels, The Standard, Dream Hotels, The StandardX, Breathless Resorts & Spas, JdV by Hyatt, Bunkhouse Hotels, Me and All Hotels, Zoëtry Wellness & Spa Resorts, Hyatt Ziva, Hyatt Zilara, Secrets Resorts & Spas, Dreams Resorts & Spas, Hyatt Vivid Hotels & Resorts, Bahia Principe Hotels & Resorts, Alua Hotels & Resorts, Sunscape Resorts & Spas, Grand Hyatt, Hyatt Regency, Destination by Hyatt, Hyatt Centric, Hyatt Vacation Club, Hyatt, Caption by Hyatt, Unscripted by Hyatt, Hyatt Place, Hyatt House, Hyatt Studios, Hyatt Select, and UrCove brands. The company also offers Homes & Hideaways by World of Hyatt, a short-term vacation rental platform that features direct booking for short-term private home rentals in the United States, as well as distribution and destination management services; and World of Hyatt loyalty program, which allows rewards points to be redeemed for hotel nights and other rewards. It serves corporations; national, state, and regional associations; specialty market accounts, including social, government, military, educational, religious, and fraternal organizations; travel agency and luxury organizations; and a group of individual consumers. Hyatt Hotels Corporation was founded in 1957 and is headquartered in Chicago, Illinois.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Hyatt Hotels Corporation reported revenue of $7.2B in FY2025 versus $1.4B in FY2021, a compound +49.2%/yr. Reported net income was −$52.0M in FY2025.
of which total revenue +3.4 pp · buybacks/dilution +3.9 pp
Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).
H screens 53% overvalued. Compare with Marriott International, Inc →
Recent news
External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.
- Hyatt Hotels (H) Could Be 10% Undervalued After Its Return To Profit
- Is Hyatt’s Profitable Q2 and Confirmed 2026 Guidance Reshaping The Investment Case For Hyatt (H)?
- Hyatt's Q2 Beat and Raised RevPAR Outlook Put Fee Growth in Focus
- Is Hyatt Stock Worth Buying as Growth Clashes With a Rich Valuation?
Peer Group
Lodging · 167 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Lodging median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Insider activity: 44/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Lodging stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Marriott International, Inc MAR | $354.58 | $132.35 | -63% |
| Hilton Worldwide Holdings HLT | $322.53 | $122.02 | -62% |
| InterContinental Hotels Group IHG | $161.82 | $85.18 | -47% |
| H World Group HTHT | $41.25 | $47.78 | +16% |
| The Indian Hotels Company INDHOTEL | ₹724.00 | ₹253.67 | -65% |
| Hanjin Kal, 180640 | 118,200 KRW | 36,890 KRW | -69% |
| Jabal Omar Development Company 4250 | 16.00 SAR | 11.64 SAR | -27% |
| Makkah Construction and Development Company 4100 | 81.95 SAR | 36.25 SAR | -56% |
| Minor International Public Company MINT | 22.90 THB | 32.82 THB | +43% |
| Shanghai Jin Jiang International Hotels Co 600754 | ¥19.48 | ¥22.37 | +15% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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