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Max Financial Services Limited (MFSL) Fair Value & Analysis

Financial Services · IN · Market cap ₹561B (≈ $5.9B) · ISIN INE180A01020

What is Max Financial Services Limited really worth?

MF Max Financial Services Limited MFSL · NSE
Price₹1,548
Fair Value₹2,965
Upside+91.5%
Quality48/100

Below-average quality, trading 48% below our fair value of ₹2,965.

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Strengths

Low debt · generates free cash flow

Risks

!Mixed Growth (revenue 5y +8.8 %/yr)
!Thin margins · 0.2% net margin
!Trails peers (2/14)
!Narrow moat 24/100
!Weak on past: 7 out of 100
!Weak on dividend: 1 out of 100
Evidence: High Range ₹2,224 – ₹3,706

Fair value as of: Aug 13, 2026

From 6 valuation models · updated 22 days ago

Fair value updated Aug 13, 2026, revised from ₹3,031 to ₹2,965 (−2.2%) since Jul 11, 2026. Share price +1.7% over the past month.

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

What matters now

  • The price is below even our cautious bear case (₹2,224). The market is more pessimistic than our downside scenario.
  • Solid quality (48/100) at a price below fair value, the discount is the argument here, not the business quality.
  • For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.

Price vs Fair Value (5 years)

₹1,870 ₹608.95 Fair Value ₹2,965 May 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.

How to read this chart

60‑month range ₹608.95 – ₹1,870 · fair‑value band ₹2,224 – ₹3,706 · the ₹1,548 price screens below the ₹2,965 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.

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Analysis

Max Financial Services Limited (MFSL) currently trades at ₹1,548, while our model-based Fair Value estimate is ₹2,965, implying the stock looks roughly 47.8% undervalued today. The Quality Score stands at 48/100 (below-average quality), in the Financial Services sector. Bull case: the Economic Profit group reads highest at a median of ₹8,332 per share, and 5 of the 6 models we run sit above the ₹1,548 price. Bear case: the Dividend Discount group reads lowest at ₹1,298, and 1 of the 6 models stay below the price. Evidence for this calculation is high.

Over the trailing twelve months, Max Financial Services Limited generated revenue of ₹477B at a net margin of 0.2%. Revenue declined 40.2% year over year. It earns a return on equity of 1.6%. The balance sheet holds a net cash position of ₹627M. Fundamentals as of Aug 13, 2026

Our scenario range runs from ₹2,224 (bear case) to ₹3,706 (bull case); at ₹1,548, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 18% below its 52-week high and 8% above its 52-week low, currently below its 200-day average. For context, the median of 10 Financial Services peers we cover trades at −29% fair-value upside, at 91%, MFSL screens cheaper than that median.

Fair Value models

This estimate rests on fiscal year 2026 figures, and about 5 months have passed since. In that time the company retained roughly ₹1.02 per share, which is 0.0 % of the fair value. The fair value deliberately does not add this in: the models value reported figures, not a projection.

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Residual Income best evidence ₹8,787 ₹8,332 ₹6,513 76
DDM Multi-Stage ₹726.03 ₹1,298 ₹1,653 66
Gordon GGM ₹726.03 ₹1,585 ₹2,668 65
All 6 models by family
Dividend Discount
Gordon GGM ₹726.03 ₹1,585 ₹2,668 65
DDM Multi-Stage ₹726.03 ₹1,298 ₹1,653 66
Multiples
P/E Multiple ₹1,927 ₹2,569 ₹3,212 63
P/B Multiple ₹2,520 ₹3,360 ₹4,200 55
Asset-Based
NCAV (Graham) ₹6,216 ₹8,331 ₹12,434 54
Economic Profit
Residual Income best evidence ₹8,787 ₹8,332 ₹6,513 76

Widest divergence: Economic Profit (₹8,332) versus Dividend Discount (₹1,298). Highest evidence: Residual Income (76).

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Key figures & financial health

P/E ratio 642.5
P/S ratio 1.13 P/E × margin
EPS (TTM) ₹2.37 price ÷ EPS = P/E 642.5
Dividend yield 0.1% payout 38.0%
Net margin 0.2% FY2026
Return on equity 1.6% TTM
More key figures
Profitability
Return on assets (EBIT) 0.3% avg 5y
Operating margin 4.6% TTM
Growth
Revenue (TTM) ₹477B TTM
Revenue growth (YoY) −40.2% 3y avg +15.0%
EPS growth (YoY) −33.9%
Balance sheet & cash flow
Free cash flow ₹112B FY2026
Net cash ₹627M FY2026

Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 48/100

Of which business quality 46 · Market factors (momentum, volatility) 47

Profitability 19
Margins and returns on capital today
Quality Growth 33
Are margins and returns improving?
Cashflow 95
Earnings quality: real cash, not paper profit
Fin. Strength 4
Balance sheet, leverage, solvency risk
Investment 51
Disciplined investing over empire-building
Low Volatility 82
Calm price path (market factor)
Momentum 34
Price trend over the last 3–12 months (market factor)
52W Momentum 28
Distance to the 52-week high (market factor)
Net Issuance 85
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.

About the company

Max Financial Services Limited, through its subsidiary, engages in life insurance business in India. The company operates through Business Investments and Others, and Life Insurance segments.

Full company description

Max Financial Services Limited, through its subsidiary, engages in life insurance business in India. The company operates through Business Investments and Others, and Life Insurance segments. It offers participating and nonparticipating and linked products covering life insurance, pension and health benefits, including riders for individual and group through individual agents, corporate agents, banks, brokers, and other channels. The company is also involved treasury investment activities; and provision of management advisory services. Max Financial Services Limited was incorporated in 1988 and is based in Noida, India.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2022 – FY2026 · reported fiscal years

Max Financial Services Limited reported revenue of ₹477B in FY2026 versus ₹312B in FY2022, a compound +11.2%/yr. Reported net income was ₹840M in FY2026, compounding −24.1%/yr from FY2022.

Growth Quality 78/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2026)
₹477B
Latest YoY
+2.8%
Avg. revenue growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+15.0%
Avg. revenue growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+8.8%
Avg. revenue growth/yr (22Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+30.8%
Value creation/yr (5Y, in INR) Earnings growth per share (CAGR 5 years) plus dividend yield: value created per share and year. Measured in INR: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
−19.6% (−19.7 + 0.1)
Revenue +11.2%/yr
FY22 ₹312B
FY23 ₹313B
FY24 ₹465B
FY25 ₹464B
FY26 ₹477B
Net income −24.1%/yr
FY22 ₹2.5B
FY23 ₹3.8B
FY24 ₹3.4B
FY25 ₹3.3B
FY26 ₹840M
Character of growth · EPS growth decomposed (2015-2026) −1.8 % p.a.
Revenue per share +13.3 %

of which total revenue +14.6 % · buybacks/dilution −1.2 %

EBIT margin −16.4 %
Tax rate +2.6 %
Residual (interest, one-offs) +1.0 %

Annual growth per factor. These are factors, not summands: multiplied they give the EPS growth rate, added they do not quite. Start and end points are 3-year averages (details on hover).

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Cite: Fair Value Calculator (2026). "Max Financial Services Limited Fair Value". https://www.fairvalue-calculator.com/stock/MFSL

Peer Group

Insurance - Life · 96 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 45 · Bottom 25%
Fair Value upside +92% · Top 25%
Return on equity (TTM) 2% · Bottom 25%
Return on assets 0% · Bottom 25%
Net margin (TTM) 0% · Bottom 25%
Operating margin (TTM) 5% · Bottom 25%
Revenue growth −40% · Bottom 25%
Dividend yield (TTM) 0.1% · Bottom 25%
Debt / equity 0.35× · Higher than median

Valuation Multiples vs Insurance - Life median · lower = cheaper

P/E (TTM) 642.5× · Pricier than 75% of peers
P/B 10.62× · Pricier than 75% of peers
P/S (TTM) 1.18× · Pricier than median
P/FCF 0.1× · Cheaper than 75% of peers
EV/EBITDA 88.9× · Pricier than 75% of peers

Strength profile in five axes (Snowflake)

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE100 · sector 18
FUTURE0 · sector 43
PAST7 · sector 43
HEALTH82 · sector 84
DIVIDEND1 · sector 54

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Insurance - Life stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).

Stock Price Fair Value vs Fair Value
China Life Insurance Company 601628 ¥37.03 ¥49.98 +35%
Ping An Insurance (Group) Company 601318 ¥55.82 ¥84.72 +52%
AIA Group 1299 HK$73.00 HK$33.57 −54%
Manulife Financial Corporation MFC C$59.80 C$38.80 −35%
Aflac Incorporated AFL $116.52 $74.34 −36%
Great-West Lifeco Inc GWO C$90.25 C$39.53 −56%
MetLife, Inc MET $96.51 $68.27 −29%
Life Insurance Corporation LICI ₹412.15 ₹392.93 −5%
China Pacific Insurance (Group) Co 601601 ¥30.20 ¥57.51 +90%
Samsung Life Insurance Co 032830 301,000 KRW 191,293 KRW −36%

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Frequently asked questions

Is Max Financial Services Limited (MFSL) overvalued or undervalued?
As of Aug 13, 2026, our model estimates a fair value of ₹2,965 versus a price of ₹1,548, about +91% upside (undervalued).
What is the fair value of MFSL?
Our model-based fair value for Max Financial Services Limited is ₹2,965 (as of Aug 13, 2026), built from audited fundamentals. The current price: ₹1,548.
What is the quality score of MFSL?
Max Financial Services Limited has a Quality Score of 48/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Max Financial Services Limited (MFSL)?
Max Financial Services Limited reported trailing-twelve-month revenue of about ₹477B (latest available figure, as of Aug 13, 2026).
What is the net profit margin of MFSL?
The net profit margin of Max Financial Services Limited is about 0.2%, meaning it keeps roughly 0.2% of revenue as net income. Based on the latest reported figures.
Does Max Financial Services Limited pay a dividend?
Max Financial Services Limited currently shows a dividend yield of about 0.06% relative to its recent price (as of Aug 13, 2026).
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