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Salem Media Group Inc (SALM) Fair Value & Analysis

Communication Services · US · Market cap $30.1M · ISIN US7940931048

What is Salem Media Group Inc really worth?

SM Salem Media Group Inc logo Salem Media Group Inc SALM · US
Price from Aug 20, 2026$1.00
Fair Value$0.2400
Upside−76.0%
Quality27/100

Below-average quality, and trading another 317% above our fair value of $0.2400.

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Risks

!Weak Growth (revenue 5y −2.1 %/yr)
!Loss-making · -14.5% net margin
!Low debt · negative free cash flow
!Trails peers (3/12)
!Narrow moat 12/100
!Evidence only low, so the estimate is less certain
Evidence: Low Range $0.2200 – $0.2700

Fair value as of: Aug 20, 2026

From 3 valuation models · updated 16 days ago

Share price +6.4% over the past month.

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

What matters now

  • The price sits above even our optimistic bull case ($0.2700). The favourable scenario is already priced in.
  • Weak quality (27/100) and above fair value at the same time, the margin of safety is missing on both counts.
  • The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.

Price vs Fair Value (5 years)

$4.70 $0.1730 Fair Value $0.2400 May 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 20, 2026.

How to read this chart

60‑month range $0.1730 – $4.70 · fair‑value band $0.2200 – $0.2700 · the $1.00 price screens above the $0.2400 fair value. Dashed = 300-day average. As of Aug 20, 2026.

Full chart & analysis →

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Analysis

Salem Media Group Inc (SALM) currently trades at $1.00, while our model-based Fair Value estimate is $0.2400, implying the stock looks roughly 316.7% overvalued today. The Quality Score stands at 27/100 (below-average quality), in the Communication Services sector. How firm this estimate is: it rests on 2 models at a data quality of 95/100, which puts the evidence level at low.

Over the trailing twelve months, Salem Media Group Inc generated revenue of $207M at a net margin of −14.5%. Revenue declined 11.2% year over year. It earns a return on equity of −16.9%. Net debt stands at $8.1M. Fundamentals as of Aug 20, 2026

Our scenario range runs from $0.2200 (bear case) to $0.2700 (bull case); at $1.00, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 1% below its 52-week high and 178% above its 52-week low, currently above its 200-day average. For context, the median of 10 Communication Services peers we cover trades at −6% fair-value upside, at −76%, SALM screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Gordon GGM best evidence $0.1800 $0.1900 $0.2100 69
DDM Multi-Stage $0.1800 $0.2100 $0.2400 67
NCAV (Graham) $3.40 $4.56 $6.80 54
All 3 models by family
Dividend Discount
Gordon GGM best evidence $0.1800 $0.1900 $0.2100 69
DDM Multi-Stage $0.1800 $0.2100 $0.2400 67
Asset-Based
NCAV (Graham) $3.40 $4.56 $6.80 54

Widest divergence: Asset-Based ($4.56) versus Dividend Discount ($0.1900). Highest evidence: Gordon GGM (69).

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Key figures & financial health

P/S ratio 0.15 TTM
EPS (TTM) $−2.49
Dividend yield 2.2%
Net margin −16.3% FY2025
Return on equity −16.9% TTM
Return on assets (EBIT) 0.1% avg 5y
More key figures
Profitability
Operating margin −7.3% TTM
Growth
Revenue (TTM) $207M TTM
Revenue growth (YoY) −11.2% 3y avg −7.3%
EPS growth (YoY) +99.7%
Balance sheet & cash flow
Free cash flow −$11.9M FY2025
Net debt $8.1M FY2025

Figures from reported company fundamentals · as of Aug 20, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 27/100

Of which business quality 27 · Market factors (momentum, volatility) 66

Profitability 13
Margins and returns on capital today
Quality Growth 20
Are margins and returns improving?
Cashflow 2
Earnings quality: real cash, not paper profit
Fin. Strength 39
Balance sheet, leverage, solvency risk
Investment 98
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 70
Price trend over the last 3–12 months (market factor)
52W Momentum 78
Distance to the 52-week high (market factor)
Net Issuance 17
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.

About the company

Salem Media Group, Inc. operates as a multimedia company in the United States. The company owns and operates radio stations. Its digital media business provides Christian, conservative, investing, retirement, e-commerce, audio and video streaming, and other resources digitally through the web, as well as through mobile applications.

Full company description

Salem Media Group, Inc. operates as a multimedia company in the United States. The company owns and operates radio stations. Its digital media business provides Christian, conservative, investing, retirement, e-commerce, audio and video streaming, and other resources digitally through the web, as well as through mobile applications. The company was formerly known as Salem Communications Corporation and changed its name to Salem Media Group, Inc. in February 2015. Salem Media Group, Inc. was founded in 1974 and is headquartered in Camarillo, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Salem Media Group Inc reported revenue of $213M in FY2025 versus $258M in FY2021, a compound −4.7%/yr. Reported net income was −$34.6M in FY2025.

Growth Quality 0/100
Revenue growth is weak, negative or inconsistent.
Latest Revenue (FY 2025)
$213M
Latest YoY
−10.5%
Avg. revenue growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
−7.3%
Avg. revenue growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
−2.1%
Avg. revenue growth/yr (27Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+3.8%
Value creation/yr We only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Revenue −4.7%/yr
FY21 $258M
FY22 $267M
FY23 $259M
FY24 $238M
FY25 $213M
Net income
FY21 $41.5M
FY22 −$3.2M
FY23 −$43.3M
FY24 $16.2M
FY25 −$34.6M

SALM screens 317% overvalued. Compare with Nexstar Media Group →

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Cite: Fair Value Calculator (2026). "Salem Media Group Inc Fair Value". https://www.fairvalue-calculator.com/stock/SALM

Peer Group

Broadcasting · 64 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 27 · Bottom 25%
Fair Value upside −76% · Bottom 25%
Return on assets −2% · Bottom 25%
Net margin (TTM) −15% · Bottom 25%
Operating margin (TTM) −7% · Below median
Revenue growth −11% · Below median
Dividend yield (TTM) 2.2% · Bottom 25%
Debt / equity 0.06× · Lower than median

Valuation Multiples vs Broadcasting median · lower = cheaper

P/B 0.17× · Cheaper than 75% of peers
P/S (TTM) 0.15× · Cheaper than 75% of peers
PEG 3.69× · Pricier than median

Strength profile in five axes (Snowflake)

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE0 · sector 52
FUTURE0 · sector 0
PAST0 · sector 2
HEALTH97 · sector 96
DIVIDEND44 · sector 84

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Broadcasting stocks, each showing price versus our Fair Value estimate (as of Aug 20, 2026).

Stock Price Fair Value vs Fair Value
Nexstar Media Group NXST $177.84 $151.97 −15%
PT Elang Mahkota Teknologi Tbk, through its subsidiaries, EMTK 500.00 IDR 1,094 IDR +119%
MFE-Mediaforeurope N.V MFEB €3.62 €5.38 +49%
Jiangsu Broadcasting Cable Information Network Corporation 600959 ¥3.10 ¥1.14 −63%
Sun TV Network Limited SUNTV ₹487.90 ₹586.58 +20%
MBC Group 4072 20.41 SAR 19.24 SAR −6%
Métropole Télévision S.A MMT €12.04 €15.96 +33%
Beijing Gehua Catv Network Co 600037 ¥7.07 ¥3.63 −49%
PT Surya Citra Media Tbk, SCMA 216.00 IDR 198.19 IDR −8%
Zee Entertainment Enterprises Limited ZEEL ₹104.65 ₹48.34 −54%

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Frequently asked questions

Is Salem Media Group Inc (SALM) overvalued or undervalued?
As of Aug 20, 2026, our model estimates a fair value of $0.2400 versus the last price from Aug 20, 2026 of $1.00, about −76% upside (overvalued).
What is the fair value of SALM?
Our model-based fair value for Salem Media Group Inc is $0.2400 (as of Aug 20, 2026), built from audited fundamentals. Last price (from Aug 20, 2026): $1.00.
What is the quality score of SALM?
Salem Media Group Inc has a Quality Score of 27/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Salem Media Group Inc (SALM)?
Salem Media Group Inc reported trailing-twelve-month revenue of about $207M (latest available figure, as of Aug 20, 2026).
What is the net profit margin of SALM?
The net profit margin of Salem Media Group Inc is about −14.5%, meaning it is currently running at a net loss. Based on the latest reported figures.
Does Salem Media Group Inc pay a dividend?
Salem Media Group Inc currently shows a dividend yield of about 2.22% relative to its recent price (as of Aug 20, 2026).
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