Seojin Automotive Co.Ltd (122690) Fair Value & Analysis
Consumer Cyclical · KR · Market cap 37.5B KRW (≈ $26.2M) · ISIN KR7122690001
What is Seojin Automotive Co.Ltd really worth?
Below-average quality, trading 37% below our fair value of 2,667 KRW.
Risks
Fair value as of: Aug 15, 2026
From 6 valuation models · updated 21 days ago
Fair value updated Aug 15, 2026, revised from 2,388 KRW to 2,667 KRW (+11.7%) since Jul 20, 2026. Share price +0.5% over the past month.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
What matters now
- The large discount to fair value meets weak quality (23/100). That raises the risk this is a value trap rather than a bargain.
- The model range is unusually wide (994.87 KRW to 4,340 KRW). The outcome hinges heavily on assumptions, so read the point estimate with caution.
- The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 15, 2026.
How to read this chart
60‑month range 1,493 KRW – 4,580 KRW · fair‑value band 994.87 KRW – 4,340 KRW · the 1,674 KRW price screens below the 2,667 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 3 fiscal years are left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Aug 15, 2026.
Analysis
Seojin Automotive Co.Ltd (122690) currently trades at 1,674 KRW, while our model-based Fair Value estimate is 2,667 KRW, implying the stock looks roughly 37.2% undervalued today. The Quality Score stands at 23/100 (below-average quality), in the Consumer Cyclical sector. Bull case: the Multiples group reads highest at a median of 12,015 KRW per share, and 4 of the 4 models we run sit above the 1,674 KRW price. Bear case: the Asset-Based group reads lowest at 5,087 KRW, and 0 of the 4 models stay below the price. Evidence for this calculation is low.
Over the trailing twelve months, Seojin Automotive Co.Ltd generated revenue of 2.0T KRW at a net margin of 0.3%. Revenue grew 23.4% year over year. Net debt stands at 850B KRW. Fundamentals as of Aug 15, 2026
Our scenario range runs from 994.87 KRW (bear case) to 4,340 KRW (bull case); at 1,674 KRW, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 61% below its 52-week high, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 42% fair-value upside, at 59%, 122690 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.
All 6 models by family
Widest divergence: Multiples (12,015 KRW) versus Asset-Based (5,087 KRW). Highest evidence: EPV (68).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 15, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 24 · Market factors (momentum, volatility) 22
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.
About the company
Seojin Automotive Co.,Ltd. produces, supplies, and sells automobile clutches and components. Its products include clutch covers, discs, and facings; fly wheels; release bearings for passenger cars and commercial vehicles; and automatic transmission parts, including retainer and clutch assy, disk jets, drums, wet clutches, break bands, separator plates, …
Full company description
Seojin Automotive Co.,Ltd. produces, supplies, and sells automobile clutches and components. Its products include clutch covers, discs, and facings; fly wheels; release bearings for passenger cars and commercial vehicles; and automatic transmission parts, including retainer and clutch assy, disk jets, drums, wet clutches, break bands, separator plates, lockup dumpers, drive plates, park pawls, signal plates, and spring packs. Seojin Automotive Co.,Ltd. sells its products in South Korea, the Americas, Asia, the Middle East, Europe, and Africa. The company was formerly known as Seojin Clutch Co. Ltd. and changed its name to Seojin Automotive Co.,Ltd. in June 2011. Seojin Automotive Co.,Ltd. was founded in 1966 and is based in Siheung, South Korea.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Seojin Automotive Co.Ltd reported revenue of 2.9T KRW in FY2025 versus 1.8T KRW in FY2021, a compound +13.7%/yr. Reported net income was −24.8B KRW in FY2025.
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Peer Group
Consumer Discretionary · 3805 stocks
How this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Automobiles & Auto Parts” was too small, so the broader sector is used.)
Valuation Multiples vs Consumer Discretionary median · lower = cheaper
Strength profile in five axes (Snowflake)
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Automobiles & Auto Parts stocks, each showing price versus our Fair Value estimate (as of Aug 15, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| ML ML | €35.16 | €36.47 | +4% |
| GTPPB GTPPB | 976.50 PHP | 3,167 PHP | +224% |
| 515030 515030 | ₹938.90 | ₹1,294 | +38% |
| Hwashin Precision Engineering Co 126640 | 4,150 KRW | 5,883 KRW | +42% |
| 505800 505800 | ₹1,671 | ₹5,683 | +240% |
| Ilji Technology Co 019540 | 6,750 KRW | 4,752 KRW | −30% |
| Ecoplastic Corporation 038110 | 1,914 KRW | 1,090 KRW | −43% |
| HRS Co 036640 | 4,880 KRW | 8,439 KRW | +73% |
| Mobase Co 101330 | 3,470 KRW | 13,640 KRW | +293% |
| Hanil Forging Industrial Co 024740 | 2,010 KRW | 843.71 KRW | −58% |
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