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STOCK COMPARISON

Amazon.com vs PDD Holdings: Fair Value & Quality

Both stocks run through our valuation models. Here is how Amazon.com (AMZN) and PDD Holdings (PDD) compare, as of Sep 5, 2026.

As of Sep 5, 2026, Fair Value Calculator sees PDD Holdings as the more attractively valued of the two: Amazon.com trades at $259 versus a fair value of $128 (-51%), while PDD Holdings trades at $81.63 versus $225 (+176%).
Amazon.com
AMZN · USD · Consumer Discretionary
-51%
upside to fair value
overvalued
Price$259
Fair Value$128
Quality54/100
PDD Holdings
PDD · USD · Consumer Discretionary
+176%
upside to fair value
undervalued
Price$81.63
Fair Value$225
Quality66/100
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Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

Amazon.comPDD Holdings
Valuation
29.3×P/E (TTM)8.7×
3.55×P/S (TTM)1.87×
6.42×P/B1.99×
16.8×EV/EBITDA6.7×
1.41×PEG0.80×
−50.7%Fair value upside+176.2%
Profitability
13%Operating margin18%
1.90×EBIT margin trend (5Y)
24%Return on equity25%
7%Return on assets10%
Growth
17%Revenue growth (YoY)11%
11.7%Avg. growth/yr (3Y)49.0%
13.2%Avg. growth/yr (5Y)48.7%
+28.0%Value creation/yr+64.7%
Balance & size
35.2×Interest coverage (EBIT/interest)
0.16×Debt / equity0.01×
$2.6TMarket cap$123B
expensiveGrowth qualityhealthy

PDD Holdings leads: 0 to 13 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Amazon.comof which business quality 55 · market factors 54 PDD Holdingsof which business quality 69 · market factors 35
ProfitabilityMargins and returns on capital today
65
76
Quality GrowthAre margins and returns improving?
52
22
CashflowEarnings quality: real cash, not paper profit
44
81
Fin. StrengthBalance sheet, leverage, solvency risk
80
96
InvestmentDisciplined investing over empire-building
3
33
Low VolatilityCalm price path (market factor)
42
79
MomentumPrice trend over the last 3–12 months (market factor)
56
21
52W MomentumDistance to the 52-week high (market factor)
63
7
Net IssuanceBuybacks instead of dilution
66
76

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyAmazon.comPrice $259PDD HoldingsPrice $81.63
DCF Models-40%below the price$155+2436%above the price$2,071
Earnings-Based-29%below the price$184+2847%above the price$2,406
Multiples-50%below the price$129+1187%above the price$1,051
Asset-Based-90%below the price$25.60+139%above the price$195
Growth DCF-73%below the price$69.38+2078%above the price$1,778
Economic Profit-65%below the price$90.56+991%above the price$890
Growth Earnings-8%close to the price$239+3812%above the price$3,194
Minimum-90%below the price$25.60+139%above the price$195
Maximum-8%close to the price$239+3812%above the price$3,194
Median-50%below the price$129+2078%above the price$1,778
Geometric mean-59%below the price$105+1449%above the price$1,265

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Amazon.com: 23 of 24 models see the stock below the current price.

PDD Holdings: 0 of 24 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

Amazon.com
Bear $69.09Fair Value $128Bull $209
$259 = current price (white tick)
PDD Holdings
Bear $169Fair Value $225Bull $495
$81.63 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Amazon.com · Consumer Discretionary

Quality score54 · above median
Fair value upside-51% · bottom 25%

PDD Holdings · Consumer Discretionary

Quality score66 · Top 25%
Fair value upside+176% · Top 25%

Bottom line

As of Sep 5, 2026, Fair Value Calculator sees PDD Holdings as the more attractively valued of the two: Amazon.com trades at $259 versus a fair value of $128 (-51%), while PDD Holdings trades at $81.63 versus $225 (+176%).

PDD Holdings has the higher quality score (66/100).

See the full analysis →

More comparisons

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.