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Intuit Inc (INTU) Fair Value & Analysis

Technology · US · Market cap $79.6B · ISIN US4612021034

What is Intuit Inc really worth?

II Intuit Inc logo Intuit Inc INTU · US
Price$344.30
Fair Value$363.46
Upside+5.6%
Quality81/100

A strong business, currently priced close to our fair value of $363.46.

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Strengths

Healthy Growth (revenue 5y +19.7 %/yr)
Highly profitable · 21.9% net margin
Low debt · generates free cash flow
Ranks above peers (10/15)
Wide moat 90/100

Risks

!Weak on dividend: 27 out of 100

For context

·1.35% dividend yield
Evidence: High Range $264.46 – $457.76

Fair value as of: Aug 29, 2026

From 26 valuation models · updated 6 days ago

Share price +6.4% over the past month.

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

What matters now

  • The price sits close to our fair value, market and models broadly agree here, little valuation tension.
  • The price sits in the lower half of our model range, the side with the larger margin of safety.
  • The data supports the verdict: every model runs on fully documented inputs.

Price vs Fair Value (5 years)

$798.42 $253.95 Fair Value $363.46 Jun 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 29, 2026.

How to read this chart

60‑month range $253.95 – $798.42 · fair‑value band $264.46 – $457.76 · the $344.30 price screens below the $363.46 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Aug 29, 2026.

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Analysis

Intuit Inc (INTU) currently trades at $344.30, while our model-based Fair Value estimate is $363.46, implying the stock looks roughly 5.3% fairly valued today. The Quality Score stands at 81/100 (high quality), in the Technology sector. Bull case: the DCF Models group reads highest at a median of $475.28 per share, and 12 of the 26 models we run sit above the $344.30 price. Bear case: the Asset-Based group reads lowest at $48.28, and 14 of the 26 models stay below the price. Evidence for this calculation is high.

Over the trailing twelve months, Intuit Inc generated revenue of $20.9B at a net margin of 21.9%. Revenue grew 10.4% year over year. It earns a return on equity of 22.5%. Net debt stands at $3.8B. Fundamentals as of Aug 29, 2026

Our scenario range runs from $264.46 (bear case) to $457.76 (bull case); at $344.30, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 57% below its 52-week high and 15% above its 52-week low, currently below its 200-day average. For context, the median of 10 Technology peers we cover trades at −43% fair-value upside, at 6%, INTU screens cheaper than that median.

Fair Value models

This estimate rests on fiscal year 2025 figures, and about 12 months have passed since. In that time the company retained roughly $11.76 per share, which is 3.2 % of the fair value. The fair value deliberately does not add this in: the models value reported figures, not a projection.

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
FCF DCF $286.16 $550.92 $1,029 76
Growth DCF $281.86 $518.97 $931.59 75
EPV $126.51 $149.48 $169.58 74
All 26 models by family
DCF Models
FCF DCF $286.16 $550.92 $1,029 76
Owner Earnings $211.39 $409.60 $767.23 73
5Y Revenue Exit $194.22 $339.14 $535.79 71
5Y EBITDA Exit $263.04 $484.88 $767.63 73
5Y P/E Exit $272.10 $504.06 $774.83 69
10Y Revenue Exit $216.46 $366.83 $598.96 65
10Y EBITDA Exit $268.40 $475.28 $798.21 66
10Y P/E Exit $274.48 $489.56 $804.40 62
Earnings-Based
Graham-Dodd $96.18 $488.20 $674.32 64
Lynch FV $132.67 $189.53 $246.39 61
PEG = 1.0 $132.67 $189.53 $246.39 57
EPV $126.51 $149.48 $169.58 74
Dividend Discount
Gordon GGM $39.91 $82.98 $131.64 66
DDM Multi-Stage $39.91 $69.97 $87.09 66
Multiples
P/E Multiple $297.03 $396.04 $495.05 63
P/S Multiple $180.34 $240.45 $300.57 58
P/B Multiple $180.34 $240.45 $300.57 55
EV/EBIT $312.66 $420.65 $528.63 66
EV/EBITDA $271.60 $365.90 $460.20 67
EV/Revenue $152.49 $222.68 $292.87 53
Asset-Based
NCAV (Graham) $36.03 $48.28 $72.06 54
Growth DCF
Growth DCF $281.86 $518.97 $931.59 75
Rev-Margin DCF $194.22 $336.49 $525.91 71
Economic Profit
Residual Income $92.84 $122.75 $480.29 64
ROIC Compounder $147.11 $207.75 $290.02 71
Growth Earnings
Growth-Adj P/E $236.14 $337.34 $438.54 67

Widest divergence: DCF Models ($475.28) versus Asset-Based ($48.28). Highest evidence: FCF DCF (76).

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Key figures & financial health

P/E ratio 21.3
P/S ratio 4.37 P/E × margin
EPS (TTM) $16.18 price ÷ EPS = P/E 21.3
Dividend yield 1.3% payout 28.7%
Net margin 20.5% FY2025
Return on equity 22.5% TTM
More key figures
Profitability
Return on assets (EBIT) 12.3% avg 5y
Operating margin 47.0% TTM
Growth
Revenue (TTM) $20.9B TTM
Revenue growth (YoY) +10.4% 3y avg +14.0%
EPS growth (YoY) +10.7%
Balance sheet & cash flow
Free cash flow $6.1B FY2025
Net debt $3.8B FY2025 · ≈ 0.6 yrs of FCF

Figures from reported company fundamentals · as of Aug 29, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 81/100

Of which business quality 77 · Market factors (momentum, volatility) 26

Profitability 66
Margins and returns on capital today
Quality Growth 67
Are margins and returns improving?
Cashflow 93
Earnings quality: real cash, not paper profit
Fin. Strength 78
Balance sheet, leverage, solvency risk
Investment 73
Disciplined investing over empire-building
Low Volatility 43
Calm price path (market factor)
Momentum 25
Price trend over the last 3–12 months (market factor)
52W Momentum 8
Distance to the 52-week high (market factor)
Net Issuance 84
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.

About the company

Intuit Inc. provides financial management, payments and capital, compliance, and marketing products and services in the United States. The company operates in four segments: Global Business Solutions, Consumer, Credit Karma, and ProTax.

Full company description

Intuit Inc. provides financial management, payments and capital, compliance, and marketing products and services in the United States. The company operates in four segments: Global Business Solutions, Consumer, Credit Karma, and ProTax. The Global Business Solutions segment provides QuickBooks services, which include financial and business management online services, desktop software, payroll solutions, time tracking, merchant payment processing and bill pay solutions, checking accounts, and financing services for small and mid-market businesses; and Mailchimp, a marketing automation and customer relationship management. This segment also offers QuickBooks online services and desktop software solutions comprising QuickBooks Online, QuickBooks Live, QuickBooks Online Advanced, QuickBooks Self-Employed, QuickBooks Solopreneur financial and business management offerings, QuickBooks Online Payroll, QuickBooks Checking, QuickBooks Desktop software subscriptions, and QuickBooks Assisted Payroll. The Consumer segment provides do-it-yourself and assisted TurboTax income tax preparation products and services. The Credit Karma segment offers consumers with a personal finance platform that provides recommendations for credit card, home, auto, and personal loan, and insurance products; online savings and checking accounts; and access to its credit scores and reports, credit and identity monitoring, credit report dispute, credit building tools, and tools. The ProTax segment provides Lacerte, ProSeries, and ProFile desktop tax-preparation software products; and ProConnect Tax Online bill pay tax products, electronic tax filing service, and bank products and related services. It sells products and services through direct sales channels, multichannel shop-and-buy experiences, mobile application stores, and partner and other channels. Intuit Inc. was founded in 1983 and is headquartered in Mountain View, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Intuit Inc reported revenue of $18.8B in FY2025 versus $9.6B in FY2021, a compound +18.2%/yr. Reported net income was $3.9B in FY2025, compounding +17.0%/yr from FY2021.

Growth Quality 100/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
$18.8B
Latest YoY
+15.6%
Avg. revenue growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+14.0%
Avg. revenue growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+19.7%
Avg. revenue growth/yr (32Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+17.1%
Value creation/yr (5Y) Earnings growth per share (CAGR 5 years) plus dividend yield: value created per share and year.
+15.9% (14.6 + 1.3)
Revenue +18.2%/yr
FY21 $9.6B
FY22 $12.7B
FY23 $14.4B
FY24 $16.3B
FY25 $18.8B
Net income +17.0%/yr
FY21 $2.1B
FY22 $2.1B
FY23 $2.4B
FY24 $3.0B
FY25 $3.9B
Character of growth · EPS growth decomposed (2014-2025) +16.8 % p.a.
Revenue per share +15.5 %

of which total revenue +15.6 % · buybacks/dilution −0.1 %

EBIT margin −0.4 %
Tax rate +2.3 %
Residual (interest, one-offs) −0.7 %

Annual growth per factor. These are factors, not summands: multiplied they give the EPS growth rate, added they do not quite. Start and end points are 3-year averages (details on hover).

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Cite: Fair Value Calculator (2026). "Intuit Inc Fair Value". https://www.fairvalue-calculator.com/stock/INTU

Recent news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Software - Application · 691 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 81 · Top 25%
Fair Value upside +6% · Above median
Return on equity (TTM) 23% · Top 25%
Return on assets 9% · Top 25%
Net margin (TTM) 22% · Top 25%
Operating margin (TTM) 47% · Top 25%
Revenue growth 10% · Above median
Dividend yield (TTM) 1.3% · Below median
Debt / equity 0.30× · Higher than 75% of peers

Valuation Multiples vs Software - Application median · lower = cheaper

P/E (TTM) 21.3× · Cheaper than median
P/B 4.04× · Pricier than median
P/S (TTM) 3.81× · Pricier than median
P/FCF 13.1× · Pricier than median
EV/EBITDA 12.9× · Cheaper than median
PEG 0.77× · Cheaper than median

Strength profile in five axes (Snowflake)

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE41 · sector 0
FUTURE52 · sector 37
PAST90 · sector 12
HEALTH85 · sector 98
DIVIDEND27 · sector 28

Insider activity: 46/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Software - Application stocks, each showing price versus our Fair Value estimate (as of Aug 29, 2026).

Stock Price Fair Value vs Fair Value
SAP SE SAP €191.32 €169.59 −11%
Shopify Inc SHOP C$209.78 C$28.76 −86%
Uber Technologies, Inc UBER $78.82 $43.66 −45%
Salesforce, Inc CRM $252.05 $249.28 −1%
ServiceNow, Inc NOW $138.43 $43.73 −68%
Cadence Design Systems, Inc CDNS $340.39 $112.57 −67%
Snowflake Inc SNOW $329.11 $42.27 −87%
Adobe Inc ADBE $289.15 $454.04 +57%
Automatic Data Processing, Inc ADP $284.68 $177.51 −38%
Autodesk, Inc ADSK $260.66 $149.05 −43%

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Frequently asked questions

Is Intuit Inc (INTU) overvalued or undervalued?
As of Aug 29, 2026, our model estimates a fair value of $363.46 versus a price of $344.30, about +6% upside (fairly valued).
What is the fair value of INTU?
Our model-based fair value for Intuit Inc is $363.46 (as of Aug 29, 2026), built from audited fundamentals. The current price: $344.30.
What is the quality score of INTU?
Intuit Inc has a Quality Score of 81/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Intuit Inc (INTU)?
Intuit Inc reported trailing-twelve-month revenue of about $20.9B (latest available figure, as of Aug 29, 2026).
What is the net profit margin of INTU?
The net profit margin of Intuit Inc is about 21.9%, meaning it keeps roughly 21.9% of revenue as net income. Based on the latest reported figures.
Does Intuit Inc pay a dividend?
Intuit Inc currently shows a dividend yield of about 1.35% relative to its recent price (as of Aug 29, 2026).
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