Meta Platforms vs Alphabet Inc Class C: Fair Value & Quality
Both stocks run through our valuation models. Here is how Meta Platforms (META) and Alphabet Inc Class C (GOOG) compare, as of Aug 14, 2026.
As of Aug 14, 2026, Fair Value Calculator sees Meta Platforms as the less overvalued of the two: Meta Platforms trades at $595 versus a fair value of $535 (-10%), while Alphabet Inc Class C trades at $344 versus $145 (-58%).
Meta Platforms
META · USD · Communication Services
-10%
upside to fair value
overvalued
Price$595
Fair Value$535
Quality67/100
Alphabet Inc Class C
GOOG · USD · Communication Services
-58%
upside to fair value
overvalued
Price$344
Fair Value$145
Quality70/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Meta PlatformsAlphabet Inc Class C
Valuation
24.3×P/E (TTM)26.4×
7.90×P/S (TTM)10.00×
7.82×P/B10.17×
15.8×EV/EBITDA26.3×
0.87×PEG1.36×
0.3%Dividend yield0.2%
$2.10Dividend per share$0.84
Profitability
33%Net margin38%
41%Operating margin36%
33%Return on equity39%
16%Return on assets15%
Growth
33%Revenue growth (YoY)22%
19.9%Avg. growth/yr (3Y)12.5%
18.5%Avg. growth/yr (5Y)17.2%
Balance & size
0.27×Debt / equity0.11×
$1.7TMarket cap$4.2T
expensiveGrowth qualityexpensive
Meta Platforms leads: 11 to 3 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Meta Platformsof which business quality 68 · market factors 31Alphabet Inc Class Cof which business quality 69 · market factors 65
ProfitabilityMargins and returns on capital today
81
84
Quality GrowthAre margins and returns improving?
43
56
CashflowEarnings quality: real cash, not paper profit
InvestmentDisciplined investing over empire-building
0
8
Low VolatilityCalm price path (market factor)
45
52
MomentumPrice trend over the last 3–12 months (market factor)
30
61
52W MomentumDistance to the 52-week high (market factor)
17
86
Net IssuanceBuybacks instead of dilution
97
99
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Meta Platforms
DCF Models$680
Earnings-Based$869
Dividend Discount$46.31
Multiples$446
Asset-Based$66.28
Growth DCF$608
Economic Profit$473
Growth Earnings$1,177
13 of 26 models see the stock below the current price.
Alphabet Inc Class C
DCF Models$200
Earnings-Based$260
Dividend Discount$15.70
Multiples$133
Asset-Based$22.75
Growth DCF$181
Economic Profit$155
Growth Earnings$343
23 of 26 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Meta Platforms
Bear $385Fair Value $535Bull $1,391
$595 = current price (white tick)
Alphabet Inc Class C
Bear $105Fair Value $145Bull $373
$344 = current price (white tick)
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Meta Platforms · Communication Services
Quality score67 · Top 25%
Fair value upside-10% · above median
Alphabet Inc Class C · Communication Services
Quality score70 · Top 25%
Fair value upside-58% · bottom 25%
Bottom line
As of Aug 14, 2026, Fair Value Calculator sees Meta Platforms as the less overvalued of the two: Meta Platforms trades at $595 versus a fair value of $535 (-10%), while Alphabet Inc Class C trades at $344 versus $145 (-58%).
Alphabet Inc Class C has the higher quality score (70/100).
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
