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STOCK COMPARISON

EssilorLuxottica S. A. vs Puig Brands: Fair Value & Quality

Both stocks run through our valuation models. Here is how EssilorLuxottica S. A. (EL) and Puig Brands (PUIG) compare, as of Sep 5, 2026.

As of Sep 5, 2026, Fair Value Calculator sees Puig Brands as the less overvalued of the two: EssilorLuxottica S. A. trades at €150 versus a fair value of €94.93 (-37%), while Puig Brands trades at €18.32 versus €13.09 (-29%).
EssilorLuxottica S. A.
EL.PA · EUR · Health Care
-37%
upside to fair value
overvalued
Price€150
Fair Value€94.93
Quality63/100
Puig Brands
PUIG.MC · EUR · Consumer Staples
-29%
upside to fair value
overvalued
Price€18.32
Fair Value€13.09
Quality60/100
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Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

EssilorLuxottica S. A.Puig Brands
Valuation
29.4×P/E (TTM)15.9×
3.21×P/S (TTM)3.69×
2.35×P/B4.77×
17.0×EV/EBITDA19.0×
1.65×PEG2.78×
−36.6%Fair value upside−28.5%
2.7%Dividend yield2.3%
€4.00Dividend per share
Profitability
10%Operating margin18%
2.36×EBIT margin trend (5Y)1.18×
6%Return on equity17%
3%Return on assets6%
Growth
9%Revenue growth (YoY)5%
5.2%Avg. growth/yr (3Y)11.7%
14.6%Avg. growth/yr (5Y)26.8%
+18.0%Value creation/yr+24.0%
Balance & size
14.1×Interest coverage (EBIT/interest)13.2×
0.18×Debt / equity0.18×
$92BMarket cap$19B
healthyGrowth qualityhealthy
Valuation multiples (P/E, P/S, P/B, EV/EBITDA) are shown but not scored here: the two companies sit in different sectors, and multiples only compare fairly between similar business models. PEG stays scored, as it relates the P/E to growth.

Puig Brands leads: 4 to 6 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

EssilorLuxottica S. A.of which business quality 63 · market factors 29 Puig Brandsof which business quality 61 · market factors 70
ProfitabilityMargins and returns on capital today
37
55
Quality GrowthAre margins and returns improving?
42
43
CashflowEarnings quality: real cash, not paper profit
72
70
Fin. StrengthBalance sheet, leverage, solvency risk
75
72
InvestmentDisciplined investing over empire-building
89
55
Low VolatilityCalm price path (market factor)
80
80
MomentumPrice trend over the last 3–12 months (market factor)
12
60
52W MomentumDistance to the 52-week high (market factor)
0
76
Net IssuanceBuybacks instead of dilution
70
62

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyEssilorLuxottica S. A.Price €150Puig BrandsPrice €18.32
DCF Models+9%close to the price€163+15%close to the price€21.02
Earnings-Based-60%below the price€59.74-43%below the price€10.53
Dividend Discount-86%below the price€20.94-77%below the price€4.29
Multiples-34%below the price€99.39-29%below the price€12.96
Asset-Based-62%below the price€56.69-84%below the price€3.00
Growth DCF0%close to the price€150+5%close to the price€19.23
Economic Profit-58%below the price€62.21-52%below the price€8.82
Growth Earnings-35%below the price€97.85-14%close to the price€15.71
Minimum-86%below the price€20.94-84%below the price€3.00
Maximum+9%close to the price€163+15%close to the price€21.02
Median-47%below the price€80.03-36%below the price€11.74
Geometric mean-50%below the price€75.48-46%below the price€9.98

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

EssilorLuxottica S. A.: 19 of 26 models see the stock below the current price.

Puig Brands: 18 of 26 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

EssilorLuxottica S. A.
Bear €67.19Fair Value €94.93Bull €126
€150 = current price (white tick)
Puig Brands
Bear €9.63Fair Value €13.09Bull €16.36
€18.32 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

EssilorLuxottica S. A. · Health Care

Quality score63 · Top 25%
Fair value upside-37% · below median

Puig Brands · Consumer Staples

Quality score60 · above median
Fair value upside-29% · below median

Bottom line

As of Sep 5, 2026, Fair Value Calculator sees Puig Brands as the less overvalued of the two: EssilorLuxottica S. A. trades at €150 versus a fair value of €94.93 (-37%), while Puig Brands trades at €18.32 versus €13.09 (-29%).

EssilorLuxottica S. A. has the higher quality score (63/100).

See the full analysis →

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.