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STOCK COMPARISON

Marico vs Procter & Gamble: Fair Value & Quality

Both stocks run through our valuation models. Here is how Marico (MARICO) and Procter & Gamble (PG) compare, as of Aug 14, 2026.

As of Aug 14, 2026, Fair Value Calculator sees Procter & Gamble as the less overvalued of the two: Marico trades at ₹865 versus a fair value of ₹233 (-73%), while Procter & Gamble trades at $144 versus $108 (-25%).
Marico
MARICO.NSE · INR · Consumer Staples
-73%
upside to fair value
overvalued
Price₹865
Fair Value₹233
Quality72/100
Procter & Gamble
PG · USD · Consumer Staples
-25%
upside to fair value
overvalued
Price$144
Fair Value$108
Quality75/100

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

MaricoProcter & Gamble
Valuation
62.9×P/E (TTM)21.5×
8.12×P/S (TTM)3.95×
26.24×P/B6.58×
47.2×EV/EBITDA14.3×
1.02×PEG4.13×
0.5%Dividend yield2.9%
₹4.00Dividend per share$4.23
Profitability
13%Net margin19%
14%Operating margin23%
41%Return on equity31%
14%Return on assets11%
Growth
22%Revenue growth (YoY)7%
12.0%Avg. growth/yr (3Y)1.7%
11.2%Avg. growth/yr (5Y)3.5%
Balance & size
Debt / equity0.48×
$12BMarket cap$342B
healthyGrowth qualityhealthy

Procter & Gamble leads: 6 to 7 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Maricoof which business quality 72 · market factors 73 Procter & Gambleof which business quality 71 · market factors 51
ProfitabilityMargins and returns on capital today
89
73
Quality GrowthAre margins and returns improving?
46
46
CashflowEarnings quality: real cash, not paper profit
61
65
Fin. StrengthBalance sheet, leverage, solvency risk
74
70
InvestmentDisciplined investing over empire-building
72
85
Low VolatilityCalm price path (market factor)
97
95
MomentumPrice trend over the last 3–12 months (market factor)
54
36
52W MomentumDistance to the 52-week high (market factor)
77
28
Net IssuanceBuybacks instead of dilution
83
91

What the models say

The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.

Marico

DCF Models₹305
Earnings-Based₹153
Dividend Discount₹134
Multiples₹208
Asset-Based₹21.77
Growth DCF₹274
Economic Profit₹158
Growth Earnings₹249

26 of 26 models see the stock below the current price.

Procter & Gamble

DCF Models$97.73
Earnings-Based$85.21
Dividend Discount$59.55
Multiples$120
Asset-Based$14.97
Growth DCF$74.21
Economic Profit$68.20
Growth Earnings$112

24 of 24 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

Marico
Bear ₹160Fair Value ₹233Bull ₹324
₹865 = current price (white tick)
Procter & Gamble
Bear $70.77Fair Value $108Bull $151
$144 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Marico · Consumer Staples

Quality score72 · Top 25%
Fair value upside-73% · bottom 25%

Procter & Gamble · Consumer Staples

Quality score75 · Top 25%
Fair value upside-25% · below median

Bottom line

As of Aug 14, 2026, Fair Value Calculator sees Procter & Gamble as the less overvalued of the two: Marico trades at ₹865 versus a fair value of ₹233 (-73%), while Procter & Gamble trades at $144 versus $108 (-25%).

Procter & Gamble has the higher quality score (75/100).

See the full analysis →

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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.